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Oddspedia Editorial Policy

This article features everything you need to know about Oddspedia’s editorial standards and guidelines for creating content. We endeavor to ensure our content meets an unparalleled level of excellence, with a particular focus on being factual, fair, and ethical.

Our editorial mission

We aim to provide the sports betting community with content that will entertain, educate, and inform. Regardless of your experience as a bettor, our work aspires to deliver consistently high value.

How do we create content?

Sportsbook reviews

We know that deciding where to wager is a big decision for many bettors; as such, we dedicate a substantial amount of resources to create some of the most comprehensive sportsbook reviews you will find online. The reviews are a joint effort from our researchers, writers, designers, data analysts, and our content and SEO teams.

Our researchers and SEO teams ensure we provide all the information sports fans are looking for in our reviews, our writers gather intel on sportsbooks by personally using them and seeing if they meet the criteria laid out by our thorough rating system, our designers source and create imagery to complement our written content with graphics and video, and our data analysts maintain our datasets to guarantee accurate and fair ratings. Additionally, before any review is published, our content team conducts one final check to ensure it meets our rigorous standards.

Education

Everyone has to start somewhere with sports betting. That’s why we supply a wealth of educational material to help our readers learn more about all manner of different subjects. In addition to researching frequently asked questions, we also engage with our community on social media and via surveys to find out what they need help with.

Our sports betting knowledge section is a result of the work we've put in to educate community members. Here, you will find comprehensive coverage of anything and everything to do with sports betting, written with different learning speeds and experience levels in mind. It doesn’t matter if you are a complete beginner or a professional bettor with decades of experience in the industry — there's something for everyone.

News

The global sports betting market is constantly evolving, and things change daily. Whether it’s a new U.S. state legalizing online wagering, regulatory changes in Brazil, a new sportsbook launching in Spain, or bookmakers merging in the UK, we have everything covered.

Our team of industry specialists continually monitors developments. When something significant occurs, they will report on it and break down its complexities to make it easier to understand.

Picks

Sports betting is fun, but it is a challenge to make money in the long term. If you’re looking for help making more informed decisions, our picks section is a great place to start. Not only do we have an active community of 100,000 handicappers submitting their picks daily, but we also have a team of successful sports bettors sharing advice.

We use detailed tracking software to monitor the performance of picks published on Oddspedia so you can look for who the most profitable handicapper is and follow their advice.

If you have what it takes to compete with the best handicappers out there, you can create an Oddspedia account and compete in our Capper Contests to win cash prizes.

Information

You will find a great deal of data on Oddspedia that covers specific sports, competitions, teams, and players. While our team ensures we provide additional details on these sections of the website, a lot of the information is automatically produced by our APIs.

We have worked hard to establish relationships with the most reliable data providers in the sports industry. The information shown on Oddspedia will always be accurate and timely.

Who creates our content?

Oddspedia has a large team of both internal and external contributors who create the content on our website, social media channels, and emails. To be part of our team, you must have extensive experience in the world of sports betting and iGaming while also showing you can create engaging work that will add value to the community. We have a comprehensive talent sourcing and interview process to acquire the top talent in the industry, and we are continuously monitoring opportunities to work with the best available freelancers.

The breadth of our coverage means our team has specific knowledge of the gambling ecosystem in many different countries and the expertise to detail it in 12 different languages. Our commitment to deliver the best possible content means we work with local experts in each market.

You can meet our team if you want to learn more about our writers. If you are interested in working with Oddspedia to create content that will empower members of the online betting community, feel free to contact us.

How we make money from our content

Oddspedia has numerous revenue streams to fund our work to provide best-in-class content to the online betting community. Our reputation and experience within the industry have allowed us to form relationships with different betting sites worldwide. These relationships will often double as a partnership, where Oddspedia earns advertising commissions for customers we send to different betting sites.

Although we monetize some of the content we produce with affiliate links, this in no way undermines the integrity of our work. Our analysis of different sportsbooks is always unbiased, and we apply the same rating systems to all betting sites.

Quantitative data is the foundation of our scoring system for rating sportsbooks and creating articles featuring the best sportsbooks, best sports betting apps, and best sportsbook promos. Although qualitative assessment is part of our process, it is by no means influenced by the commercial relationship — or lack of one — we have with an external company.

Who do we work with?

The betting sites that we currently have partnerships with are listed below:

  • Stake
  • FEZbet
  • BetVictor
  • Tonybet
  • PowBet
  • bet365
  • BC.Game

Oddspedia content in the media

The fact that Oddspedia content is regularly used by some of the most prominent media outlets worldwide is a testament to the quality of our work. Below is a list of some of the companies that have used and referenced our content:

  • CTV News
  • Toronto Star
  • National Post
  • MSN Canada
  • Ottawa Citizen
  • Toronto Sun
  • Vancouver Sun
  • Montreal Gazette
  • Calgary Herald
  • CBC CA

Our policy on generative AI

Fairness and accuracy will always be a core part of any content on Oddspedia. At the same time, we also want to deliver our work to our audience as efficiently as possible. With that in mind, we believe responsibly working with AI can support this aim. However, we do not use generative AI to create whole pieces of content.

Our writers and editors are free to experiment with tools like ChatGPT. Still, they always follow our strict internal processes and guidelines to deliver accurate, fair, and authentic content.

Want to give feedback on our content?

While we strive to ensure all of our content is accurate before publishing, we are aware that the human element of our work may result in the odd mistake now and again. You can contact us if you notice any incorrect or outdated information. We will review the suggestions and make any required changes as soon as possible.

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